Building an Inclusive Society
in Singapore
in Singapore
A Specialist Diploma Project —
Advertising Campaign | Strategies | Content Creation
Advertising Campaign | Strategies | Content Creation
Selected Organisation:
SG Enabled
SG Enabled
Goals:
To bridge the gap between People with Disabilities (PWDs) and workforce opportunities by educating the workforce about the misconceptions surrounding PWDs
To bridge the gap between People with Disabilities (PWDs) and workforce opportunities by educating the workforce about the misconceptions surrounding PWDs
Research, Strategy Development, Project Management, Copywriting Design and Execution
This project is a student-led initiative where I apply user research, marketing principles,
and methodologies to address a specific problem or enhance a digital product or service.
and methodologies to address a specific problem or enhance a digital product or service.